Bienvenido Cruz

A photo of the elusive Bienvenido Cruz was used to accompany a short story by Sam Kerr in this year’s Holiday issue of Ion Magazine. Shot by Sanaz Afshar, this photo is not unlike the footage of the equally elusive Sasquatch captured by Roger Patterson and Robert Gimlin. One can also contemplate the irony of the story’s title (The Outside Man) and Mr. Cruz’s love/hate relationship with the “Art World.”

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We were commissioned to direct this Electronic Press Kit provide to introduce the properly punctuated Fake Shark - Real Zombie! to an unsuspecting (North American) public. Shot over a 2 month period, This piece was produced by Salazar and edited by Ryan Anderson.

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